chocolat1701
April 5th, 2007, 01:11 PM
is this story true or false but atleast is very interesting.
The three Goldberg brothers, Norman, Hyman, and Maximillian invented and
developed the first automobile air-conditioner.
On July 17th, 1946, the temperature in Detroit was 97º.
The 3 brothers walked into old man Henry Ford's office and sweet-talked
his secretary into telling him that 3 gentlemen were there with the most
exciting innovation in the auto industry since the electric starter.
Henry was curious and invited them into his office. They refused and
instead asked that he come out to the parking lot to their car.
They persuaded him to get into the car which was about 130º - turned on
the air-conditioner and cooled the car off immediately.
The old man got very excited and invited them back to the office, where
he offered them 3 million dollars for the patent.
The brothers refused saying they would settle for 2 million but they
wanted the recognition by having a label "The Goldberg Air-Conditioner"
on the dashboard of each car that it was installed in.
Now old man Ford was more than just a little bit anti-Semitic, and there
was no way he was going to put the Goldbergs' name on 2 million Ford
cars.
They haggled back and forth for about 2 hours and finally agreed on 4
million dollars and that just their first names would be shown.
And so, even today, all Ford air-conditioners show on the controls the
names "Norm", "Hi", and "Max".
The three Goldberg brothers, Norman, Hyman, and Maximillian invented and
developed the first automobile air-conditioner.
On July 17th, 1946, the temperature in Detroit was 97º.
The 3 brothers walked into old man Henry Ford's office and sweet-talked
his secretary into telling him that 3 gentlemen were there with the most
exciting innovation in the auto industry since the electric starter.
Henry was curious and invited them into his office. They refused and
instead asked that he come out to the parking lot to their car.
They persuaded him to get into the car which was about 130º - turned on
the air-conditioner and cooled the car off immediately.
The old man got very excited and invited them back to the office, where
he offered them 3 million dollars for the patent.
The brothers refused saying they would settle for 2 million but they
wanted the recognition by having a label "The Goldberg Air-Conditioner"
on the dashboard of each car that it was installed in.
Now old man Ford was more than just a little bit anti-Semitic, and there
was no way he was going to put the Goldbergs' name on 2 million Ford
cars.
They haggled back and forth for about 2 hours and finally agreed on 4
million dollars and that just their first names would be shown.
And so, even today, all Ford air-conditioners show on the controls the
names "Norm", "Hi", and "Max".